What makes up a marketing plan?
Search Engine Optimization
SEO begins with proper industry and keyword research; we will create a campaign that targets the most advantageous keywords based on competition and search frequency. All search engine optimization campaigns include both onsite edits and offsite link building strategies. We will also assist you with content marketing planning, scheduling and creation to ensure that your website remains dynamic and fresh in the eyes of major search engines. Through our monthly tracking and reporting you can watch your website climb in rank and bring in increased organic search traffic.
Social Media Marketing
Consistent, well-planned engagement across major social networks. Posting, monitoring and curating content that produces value within your industry. Communicate brand message through proper channels to generate inbound leads and drive business. Social Media is taking over for the main place that people look for information. QCM will make sure you are well seen and represented across all major platforms.
Clean, fast loading and responsive design to present your brand online. Queen City Media uses only the latest technologies to ensure usability on all modern browsers and devices. Drive traffic and new business through an attractive and functional home for your business on the web. This is one of the first places a consumer looks for your business. We give them a good first impression of your brand.
Brand consistency is key when promoting your products and services. Our creative design team will work with you to create logos, promotional graphics and marketing collateral to supplement all of your advertising efforts. With years of experience in color theory, logo design and even photography our designers have a solution for all of your needs. Visually appealing, well designed graphics are a key part of any successful marketing campaign.
QCM prides itself on its ability to help grow business. We will help you strategize a sales plan that is conducive to your consumer base. We will sit down with your team and evaluate your needs. From there, we will help bring in customers to your business. We use techniques such as cold calling, lead generation forms, databases, and advanced applications to help sell your brand to your target market. A critical part of your marketing efforts should include a sales support plan.